October is Employee Ownership Month (EOM)

Posted by Aaron Juckett, CPA, CPC, QPA, QKA on Wed, Aug 13, 2008
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The ESOP Association website describes Employee Ownership Month (EOM):

For almost 20 years, The ESOP Association and its member companies have been celebrating Employee Ownership Month every October. It is a celebration of the incredible spirit of employee ownership and an opportunity to educate employee owners about the tremendous benefits of employee stock ownership plans (ESOPs).

It is also an opportunity to educate the public, elected officials, and the media as to why employee ownership through ESOPs is good public policy.

Companies celebrate with picnics to honor their employee owners, hold roundtable discussions with local public officials and organizations to spread the word about employee ownership, and some hold awards ceremonies to honor outstanding employees.

It also contains a link to the Employee Ownership Month 2008 Press & Event Planning Kit, a 52-page guide that covers the following:

  • Event Planning/Communications Program
  • Public Relations Strategies
  • History
  • Government Relations
  • Resources

The Public Relations Strategies section provides some tools to promote your EOM event:

  • Develop a Press List
  • Develop a Press Kit
  • Generate a Press Release
  • Effective Ways to Communicate with the Press
  • Talking With Members of the Media
  • Advertising
  • Blogs

The Kit also includes a list of suggested event ideas:

  • Parties
  • Company picnics
  • Brown-bag lunches
  • Ribbon cutting ceremonies
  • Mock game shows, theme days
  • Roundtable discussions with your local Chamber of Commerce or other local membership organizations such as the Rotary Club
  • Award ceremonies
  • Treating employees to a special event
  • Auctions/silent auctions
  • Q & A session with the CEO, plan trustee, or ESOP administrator
  • Team building activities
  • Create a display of Employee Ownership Month posters for your facility
  • Hold an in-house Employee Ownership Month poster contest

October is Employee Ownership Month – Plan to Celebrate! also discusses EOM and how, in addition to celebrating employee ownership, it is a time to "gain a deeper understanding of their ownership programs and share this powerful business strategy with others," as well as a time to recognize the efforts of your employees, start or revisit your educational programs, and market your employee ownership efforts to your customers and community:

Share your ownership culture with others during Employee Ownership Month by throwing an open house and inviting the media, elected officials and potential clients to celebrate with you. Take out an ad in your local newspaper or pursue radio and television interviews. Use an employee breakfast, picnic, teambuilding retreat, or essay or poster contest to call attention to this unique approach to doing business.

Additional Information and Ideas

  • 2008 ESOP Association Award Winners (5/14/08)

    Employee Ownership Month Poster Contest
    Consolidated Shoe Co., Inc. Named 2008 Employee Ownership Month Poster Contest Winner


    • One company raises money for the Employee Ownership Foundation by having a rummage sale and silent auction. They also have an annual slogan contest.
    • Another company has fun with educational events, including sports day with ESOP cryptogram, P.J./Goodies day with an ESOP crossword, hat day with bowling, and western day with owner name scramble. They also have an ESOP basics presentation and a costume.
    • A common theme amongst the various celebrations is free food. You cannot go wrong by providing your employees with a free meal. In addition to providing them with a relatively inexpensive reward, it also provides an opportunity for the team to gather and socialize.
    • Another thing to do is to enter the Employee Ownership Month Poster Contest. Last year's Employee Ownership Month Poster Contest Winner "was selected because of the idea it expressed: We're All In This Together. The poster design features a woman holding a nametag that reads, "Hello – I'm an employee owner too!" and will be used by the Association to promote employee ownership month, which takes place every October, and is a celebration of the incredible spirit of employee ownership."

  • In the News: Celebrating Employee Ownership Month, Alternative to Third Party Sale/Pension Plan Limits and Tax Provisions (10/19/07)

    "To recognize Employee Stock Ownership Month, the company has treated employees to gift card raffles, lunch, and treats such as a soft pretzel day. Gifts for each employee-owner are planned, as well as other surprises. The events are being organized and carried out by an employee committee. Posters throughout the Southampton location remind NewAge's employee-owners of this special month with facts and figures regarding ESOPs and other local companies, such as Wawa convenience stores and Redner's Warehouse Markets, which are also employee-owned."

  • 30th Annual ESOP Conference: ESOPs: Creating a REAL Ownership Society (5/21/07)

    Herff Jones, Inc. Named 2007 Employee Ownership Month Poster Contest Winner

Topics: Information Page, ESOP, employee stock ownership plan

Aaron Juckett, CPA, CPC, QPA, QKA
Written by Aaron Juckett, CPA, CPC, QPA, QKA

Aaron is President and Founder of ESOP Partners and provides implementation, administration, and consulting services to hundreds of companies. He is a member of The ESOP Association (TEA) and the National Center for Employee Ownership (NCEO).

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